Milwaukee-based design studio Retrospekt has partnered with Sanrio to release a limited-edition Hello Kitty Tomatoes-themed 35mm film camera, the FC-11. Known for refurbishing vintage Polaroids, Retrospekt has ventured into producing compact film cameras featuring pop culture designs. This special edition camera showcases a red and white gingham pattern reminiscent of a picnic tablecloth, adorned with whimsical illustrations of Hello Kitty in a tomato costume, surrounded by tomatoes.

The camera features a fixed 31mm f/9 lens with a fixed 1/120-second shutter speed, making it a straightforward 35mm point-and-shoot film camera compatible with ISO 200 or 400 film. It is priced at $59 and is available through Sanrio and Retrospekt’s websites starting June 14.

This quirky and charming camera not only celebrates summer but also appeals to Hello Kitty enthusiasts and film photography lovers alike, combining nostalgia with a playful design​.