The renown camera company honors the ASC’s centennial with a classy looking black and gold camera designed with cinematographers in mind.

The set is made up of an all-black Leica M10-P camera and a gold anodized finish Leica Summicron-M 35 f/2 ASPH. lens and will be available in autumn 2019.

This limited-edition release is a modern take on Oskar Barnack’s original vision of the “Ur-Leica” prototype camera as an aid to cinematography, now reiterated in the unique design of the Leica M10-P ‘ASC 100 Edition’.

Reduced simply to the essentials, blacked-out engravings on its black chrome surface accentuates the camera’s minimalistic feel which is further emphasized with the body leathering, similar to that of the Leica SL. The gold-colored anodized finish of the Leica Summicron-M 35 f/2 ASPH. lens reinterprets the brass lens of the original “Ur-Leica” in a contemporary way. The unique aesthetic of the Leica M10-P “ASC 100 Edition ” is also complemented by the ASC logo on the top plate.

While the camera is mostly identical to the standard Leica M10-P in terms of specs and features, it contains two special Cine Look modes that are built directly into the camera.

In collaboration with some of the world’s most influential cinematographers and members of the ASC, Leica has developed the new Cine Look feature, which provides directors an exceptional visual experience.

The “ASC Cine Classic” mode simulates the classic look of 35mm motion-picture film, while the “ASC Contemporary” mode provides a look that mimics the “digital style of contemporary movies.”

Common aspect ratios used in cinematography can also be selected inside the camera’s menu system. Once activated, you’ll be able to see the aspect ratio as a bright-line frame while you’re composing shots in Live View.

The set also includes a Leica Visoflex electronic viewfinder and a Leica M-PL-Mount Adapter that allows the use of almost all PL mount cine lenses available on the market.

The Leica M10-P “ASC 100 Edition” offers cinematographers and directors the freedom to view and assess scenes with any desired lens before filming even begins.

The combination of the included electronic viewfinder, M-PL-Mount Adapter, Cine Look pre-sets and aspect ratio options enables the use of the camera as a director’s viewfinder, making it an extraordinarily versatile and useful tool for filmmakers.

And together with the Leica FOTOS App, location scouting can be made much easier, as results can be shared and discussed immediately with everyone involved in the filming project.

More info on ASC’s website.